The Three Global Online Retail Titans: An Overview

Amazon.com, Inc(AMZN), Alibaba Group Holding Limited (BABA) and Mercadolibre Inc(MELI) are the top three online retailers in the world. Amazon dominates the US market though its increasingly under threat from competitors. From a seller of books the retailer has grown to be an advertising powerhouse and a leader in cloud services through its AWS division. Alibaba is the largest player in China and Argentina-based Mercadolibre is a growing leader in the Latin American market.

The following table gives a high-level overview of these three online titans:

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Source: Three Technology Titans Reshaping Retail, Franklin Templeton

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