In an earlier post we looked at the financial asset class types held by Latin American households. The following chart shows the various financial assets held by American and Canadian households:

Click to enlarge

The following chart shows the financial assets held by households in Developed Europe:

A few observations:

• Americans hold more of their financial assets in stocks (at 55% in 2013) compared to Canadians.
• Similarly Canadians hold more bank deposits then Americans.
• An astonishing 64% of Greek households’ financial assets are in bank deposits while Swedish households have the lowest.
• In countries such as Swizterland, Ireland, UK, The Netherlands and Denmark the majority of households’ financial assets are in insurance and pensions.

Source: Allianz Global Wealth Report 2014, Allianz

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